SHIFT’s State of Marketplaces Report explores over 40 global marketplaces across a diverse range of international markets. It provides businesses with a detailed analysis of these opportunities across the world, giving businesses the information they need to make an informed decision about why, how and where they can embrace this crucial ecommerce model.
By the numbers
- $1.66 trillion worth of merchandise sold by the top 100 global marketplaces in 2018
- 57% of all global online spending runs through the largest 100 marketplaces
- One billion users across the world’s three largest marketplaces
What becomes immediately clear from our research is that the growth of ecommerce is directly linked to marketplaces. No source of information shows anything other than sustained and often dramatic growth for these platforms – and this is only predicted to continue, possibly exponentially.
In this report
All major markets explored
The State of Marketplaces Report digs down into the major markets of the world, exploring opportunities available to brands in Europe, North America, Asia-Pacific and emerging ecommerce markets including Africa, Latin America, Russia and Turkey.
40 marketplaces investigated
From dominant market forces like Amazon, Taobao and eBay through to up-and-coming opportunities from specialists like Spartoo, Houzz and Pinduoduo, our report shows you over 40 exciting selling platforms around the globe.
Our report explores the changing relationship between brands and marketplaces, before assessing those all-important strategies for success for those looking to seize these incredible opportunities. We also look at the potential pitfalls brands may face when moving onto this ecommerce model.
State of Marketplaces Report
SHIFT’s State of Marketplaces Report explores over 40 global marketplaces across a diverse range of international markets to provide businesses with a valuable insight to this latest evolution in the world’s oldest business model.